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Film Posters

Below are a list of conventions and definitions. They do not currently match up. Copy them to your blog and match them up. 

Every media text has a target audience.

These audiences may be large (mainstream) or smaller (niche). The media text will use different approaches to attract an audience and to create appeal.


Four key ways of achieving this are;

  • Technical codes/layout and design
  •  Language and mode of address
  •  Familiarity and novelty
  •  Use of stars/celebrities

Complete a basic labeling of 3 film posters like the one below with some analysis. Do not go over the top with the detail.



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